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28/11/2005: "Triumph TurnoverUP 42% in 2005"
The latest from Triumph UK;
TRIUMPH MOTORCYCLES TURNOVER GROWS BY 42% IN THE 2005 FINANCIAL YEAR
Triumph Motorcycles global success continues.
The Triumph Group continued its strong growth trajectory in the 2005 financial year that ended on June 30th 2005.
Group turnover rose by 42% from GBP 125 million (USD 225m) to GBP 177 million (USD 318m). The operating profit, before interest and tax, rose from GBP 1.5 million (USD 2.7m) to GBP 10.7 million (USD 19.2m).
In the year under review, unit sales of Triumph motorcycles rose to 31,600. This represents a growth of 29% compared to the previous years sales of 24,500 units.
The growth of Triumph Motorcycles is the result of an increase in sales across all Triumphs markets. Tue Mantoni, Commercial Director says, Our growth does not stem from an entry into any new, major markets. Triumphs popularity with customers is growing across the board and it is satisfactory to see that all our markets have performed well above the levels of the previous year.
The new Speed Triple and Sprint ST have been important drivers behind Triumphs increased sales together with the continued demand for the Rocket III. Tue Mantoni, Commercial Director says,
Our recent sales growth shows that our focus on distinctively designed motorcycles with a lot of character has been very successful and this is where our focus will continue in the future. Consumer reaction to the recently unveiled new models - the Daytona 675 Triple, the Bonneville Scrambler and the Rocket III Classic has been superb.
Tue Mantoni says about the three models:
In many ways the Daytona Triple epitomises the strategy change that has taken place in our sport range, where we now focus on distinctively designed three-cylinder bikes. The first three-cylinder middleweight, the Daytona Triple stands apart immediately with its exceptional attention to detail and high quality finish. It also looks and sounds like nothing else.
The Scrambler is both a modern classic and a fun lifestyle machine that will appeal to young and old. We have seen more and more people catch on to the retro-wave and Triumph is the only manufacturer that could build this bike.
The Rocket III Classic is a derivative of the Rocket III, which has proven to be the most important Triumph motorcycle ever built. The Classic derivative shares the same engine and chassis as the standard model but has a more comfortable riding position and a look which is more in tune with the classic cruiser market.
The three models represent a significant strengthening of each of the families in Triumphs product range; Urban Sports, Modern Classics and Cruisers. All three models are available in dealers from early next year.
Promising start to the 2006 financial year.
Triumph has registered unit sales growth during the first four months of the current financial year of approximately 23% and the majority of the production volume for this financial year is already pre-sold.
Tue Mantoni says: While this is a good position to be in, we remain focused on sustainable growth and our primary objectives are to grow value for our customers and our dealers and further strengthen the brand.
(this article was taken from insidebikes.com)
